Meeting the demands of today’s multichannel shopper has never been more challenging for merchants. Omnichannel, low-cost shipping and easy return options are some of the factors that have increased the complexity for direct-to-customer merchants as they strive to deliver a great customer experience and maintain profitability.
This senior executive forum will tap the expertise and experience of a group of DTC merchant operations executives and cover a range of issues that are top-of-mind in the industry, including dealing with Amazon; rising labor costs; continual increases in shipping costs; using outside partners like 3PLs; and inventory forecasting.
The discussions, held in an interactive format, will cut across three primary areas of focus: Fulfillment center, contact center and inventory management. Much of the emphasis will be on the use of benchmarking data to improve your company’s performance in these different areas.
At this forum you will come away with:
• Best practices for improving performance, reducing costs and raising the bar on customer service
• Real-world examples of how operational challenges are met by leading companies
• Tips on how to set up key benchmarking for your business on an ongoing basis