Memphis Cook Convention Center
Memphis, Tennessee

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Conference Agenda

Tuesday, May 1, 2012 – Optional Pre-Conference Intensive Day
11:45AM Box Lunch to bring into workshops 12-2:30PM Pre-conference Workshops 2:30-3:00PM Speed Networking 3:00-4:30PM Pre-conference Workshops Click here to see Pre-Conference details Click here to see May 1 Tours

Wednesday, May 2, 2012
Main Conference

7:45-8:30AM
"Birds of a Feather" Breakfast Roundtables
8:30-9:20AM
Concurrent Sessions
9:25-10:15AM
Connections Zone Networking
10:15-11:10AM
Top Operations Power Panel
11:15AM-12:10PM
Concurrent Sessions
12:15-12:45PM
Hors D'Oeuvres in the Connections Zone
12:45-1:30PM
Lunch Solutions Roundtables
1:35-2:30PM
Concurrent Sessions
2:35-3:15PM
Connections Zone Networking
3:20PM-4:30PM
Concurrent Sessions
4:35PM-5:30PM
Concurrent Sessions
5:35PM-6:30PM
Cocktail Party in the Connections Zone
Click here to see May 2 Tours & Dinner

Thursday, May 3, 2012
Main Conference

7:45-8:30AM
"Birds of a Feather" Breakfast Roundtables
8:30-9:25AM
Concurrent Sessions
9:25-10:15AM
Connections Zone Networking
10:15-11:10AM
Concurrent Sessions
11:15AM-12:10PM
Concurrent Sessions
12:15-12:45PM
Hors D'Oeuvres in the Connections Zone
12:45-1:30PM
Lunch Solutions Roundtables
1:35-2:30PM
Concurrent Sessions
2:35-3:25PM
Concurrent Sessions
3:30-4:40PM
Connections Zone Party
4:45-5:45PM
Best Ideas Wrap Up
Click here to see May 3 Tours

Friday, May 4, 2012 - Optional Post Conference Intensive Program
8:30-12:15PM Click here to see Post-Conference details Click here to see May 4 Tours

Speakers & Bios

Additional Speakers To Be Named

	Brian Bishop Division Director of Fulfillment & Logistics, National Fire Protection Association Brian Bishop is Division Director of Fulfillment & Logistics for the National Fire Protection Association. He has more than 25 years experience in call center and global distribution management, and a track record of reducing operating costs, increasing profitability and standardizing operational activities to ensure efficiency and competitiveness. As Division Director of Fulfillment & Logistics, Brian is responsible for all customer contact center, warehousing, and distribution in a high volume, B2B and B2C operation for a major non-profit, international standards development organization. In addition to managing all P & L responsibilities for NFPA’s fulfillment and logistics operation, his work has included integrating new business systems, selecting and implementing new equipment and software, and training and personnel development programs.
	Don Bush Marketing Director, Kount Inc. Don has worked with dozens of companies across the globe helping them understand fraud and it's effects on their business. As a member of the Kount Management team, Don has been involved in many aspect of fraud detection, prevention and operational optimization. Don works closely with the Merchant Risk Council and is a requested speaker on fraud topics at several industry events in the U.S. and Europe including: Merchant Risk Council, CardNotPresent.com, Shop.org and MasterCard Academy of Risk
	Chris Bossola Founder and Managing Partner, Need Supply Co. Chris Bossola is the founder and Managing Partner of Need Supply Co. Need Supply Co. is an established and fast growing apparel company based in Richmond, Va. It opened in 1996 selling a unique collection of vintage pieces, and has evolved to become a well-edited assortment of contemporary designers and independent labels from the U.S. and abroad. Since expanding online three years ago, the company has experienced triple digit growth.
	Curt Barry President, F. Curtis Barry & Company Curt Barry is president of F. Curtis Barry & Company, a consulting firm specializing in multichannel operations & fulfillment. The firm provides services in system selection and implementation; 3PL logistics; distribution center design, improve in storage and workflow and cost reduction; benchmarking; and business intelligence software. Curt is the author of Best Practices in Multichannel Operations & Fulfillment.
	John Caplinger Vice President of Operations, Benchmark Brands/Footsmart John Caplinger has over 10 years of executive operational leadership experience in the world of direct to consumer packaging. In his role of VP of Operations, John has full P&L responsibilities for the Contact and Distribution centers; departments that annually service more than 1 million calls and 1.75 million direct-to-consumer packages. Benchmark Brand’s customer contact center also services calls generated from the company’s Footsmart catalog and website http://FootSmart.com . Earlier in his career, John worked 5 years for Allconnect Inc., where he earned the title of VP/GM of Call Center Operations. John holds a Bachelor of Science Degree in Combined Sciences and a Master’s of Science from Youngstown State University in Ohio.
	Katie Carmardo COO, The Vermont Teddy Bear Company Since 1997, Katie has overseen the Customer Relations, Manufacturing, Human Resources, Warehouse & Distributions teams, and Sourcing sectors of The Vermont Teddy Bear Company and its sister companies: The PajamaGram Company and Calyx Flowers.
	Jeff Carter Vice President Fulfillment with Backcountry.com Jeff Carter started and continued his career in the Logistics Division at Mervyn’s California. Over the course of 16 years, he managed nearly every department in two of the company’s state-of-the-art distribution centers. He then returned to Utah, his home state, and spent three years as manager over warehousing, distribution and transportation at the Sundance Catalog Company. When he joined Backcountry.com in 2001, he supervised one part-time shipping employee. Now, as Vice President of Fulfillment for the company, he directs more than 250 employees, oversees a distribution center (soon to be two) holding more 290,000 SKUs across 600 brands, and, this year, will manage the fulfillment of more than 4.5 million orders.
	Chad Caudill Director of Customer Service and Warehouse Operations, Moosejaw Chad Caudill has 10+ years of experience managing call and distribution centers. Moosejaw has seen a growth rate of approximately 30% each year, which has allowed Chad to triumphantly jump the hurdles such growth typically presents: increased staffing needs, moving into larger locations, and adjusting to the peaks and valleys of seasonal business. In his spare time, Chad maintains the titles of corn hole, ping pong, and pool champion.
	Laura Duke Head of Supply Chain Operations, Zazzle.com Laura Duke has a strong background in global, multi-site operations management and supply chain. As the head of supply chain operations at Zazzle.com she has strategic leadership charter for outsourced operations/NPI, ww procurement, compliance, warehousing/distribution, and global logistics. Prior to Zazzle, Laura built top-performing organizations at eBay, HP and Accenture as a results-oriented operations leader, growth catalyst and change agent. Zazzle is the world's leading platform for quality custom products. Zazzle's proprietary technology enables individuals, professional artists and major brands, including Disney and Hallmark, to create and offer billions of unique products for customers worldwide.
	Debra Ellis Founder, Wilson & Ellis Consulting Debra Ellis is a speaker, consultant, and author of the integrated marketing guide, Social Media 4 Direct Marketers. She is the founder of Wilson & Ellis Consulting, a boutique firm specializing in integrated marketing, customer care, and growth strategies.
	Anne Embrey Vice President of Fulfillment Operations, Replacements, LTD. Anne Embrey began her career at Replacements, LTD as a supervisor, only to work her way up the executive chain where she currently serves as Vice President of Fulfillment Operations. Responsible for product storage, order fulfillment, and safety and security, Anne oversees the manufacturing of the company’s 13 million pieces of inventory in their 500,000 square foot warehouse. Prior to working at Replacements, LTD, Anne gained retail management experience while working for Woodward & Lothrop, Macy’s, and The Gap. She holds a Bachelors degree in English from George Mason University.
	Glenda Lehman Ervin Vice President of Marketing, Lehman’s Glenda Lehman Ervin is the Vice President of Marketing for Lehman’s and the daughter of company founder Jay Lehman. She is responsible for the advertising, marketing and media relations for the multi-channel business. After working as a journalist for several years, she joined a Fortune 200 company, returning to Lehman’s in 1996. She graduated from Taylor University with a double major in journalism and English, and received a master’s from Indiana University. Ervin has been named a YMCA Woman of Achievement, as well as a Rainmaker, and in 2008 she received the Distinguished Sales and Marketing Award from the Sales & Marketing Executives International. She has done speaking engagements on Lehman’s and multi-channel marketing all over the country.
	Douglas First Former Vice President, Wisconsin Cheeseman As former Vice President Catalog with Wisconsin Cheeseman-a direct marketer of food gifts with a 65 year history now part of Colony Brands-Doug was responsible for catalog and web marketing, product development, and call center operations for direct to consumer businesses. Prior to his work with Wisconsin Cheeseman, he served as VP of marketing for Artville, LLC.: a publisher of royalty free illustration. He also accredits his business intelligence chops from working as Manager of Marketing Research for Land’s End.
	Sam Flanders President, 2wmc.com Consulting Group As president of 2wmc.com, Sam advises clients on both traditional retail and small order distribution. He has spoken at national venues such as Modex, North American and Promat as well as taught material handling courses, publishing a monthly newsletter on topics related to small-item picking. Mr. Flanders helps his clients find the most cost-effective solutions, evaluating simple process changes against more expensive capital investments. He works exclusively for his distribution clients, maintaining a 100% unbiased and impartial perspective when making recommendations.
	Ray Gladden Vice President of Operations, Carolina Biological Supply Company Ray is V.P. of Operations for Carolina Biological Supply Company. He has over 25 years of experience in call center operations, warehousing and transportation, inventory management, and manufacturing operations. Ray has been successful in operational efficiency improvements, quality improvements, and has responsibility for the company’s customer loyalty initiative. He holds a Masters Degree of Logistics from Georgia Institute of Technology.
	Chris Golden Marketing Manager, U.S. Domestic Ground and Specialty Services Product Management, FedEx Services Chris’ team is responsible for the Return/Reverse Logistics Services across FedEx’s U.S. Domestic portfolio. Chris has 14 years of product management and business analysis experience in logistics and transportation services. Chris holds a Bachelor of Science degree in Logistics and Transportation from the University of Tennessee, Knoxville and a MBA from the Kenan-Flagler Business School at the University of North Carolina.
	Frank Hanshaw Chief Technology Officer, Circle Commerce, Inc. Frank has over 25 years experience in developing a software environment that supports the creation of customized systems, while ensuring that they remain fully supportable and upgradable. His systems are currently in use by several catalog and internet retailers across the country. Prior to Circle Commerce (formerly Avexxis), Mr. Hanshaw held the title of Vice President, Finance and Systems at Transax Data Corporation. He developed the company’s Shiprate tariff search application that was a key element in the acquisition of the company by Knight Ridder Newspaper’s subsidiary, the Journal Of Commerce. He began his career in the consulting division of Peat, Marwick, Mitchell & Co. (now KPMG). He received his B.S., M.S. and MBA, all from Cornell University.
	Lynn Jeffrey Head of Operations, The Vermont Country Store Lynn has been in direct to customer operations for over 20 years. She has been Head of Operations at The Vermont Country Store for more than 10 years. Previously, she was Customer Service Manager at J. Jill Direct. Lynn began her DTC Operations career as Customer Service Manager for The Vermont Country Store, a position that she held in the 1990s for ten years.
	Brian Johnson Vice President, General Manager, Direct Commerce Industry, RedPrairie Brian Johnson is responsible for the direction and operations of RedPrairie's Direct Commerce division focusing on the needs of catalog and Etail retailers. With over 20 years of Direct Commerce experience, Brian has worked with many of the country's Top 100 catalogers and e-commerce companies in providing solutions to meet the specialized needs of the direct marketing industry. Since joining RedPrairie, Brian has been instrumental in growing the company's client base of leading direct marketing clients and insuring a high level of customer service and satisfaction. Brian came from Acxiom, where he was Director of the MorTech division, responsible for supplying Order Management Solutions to the catalog marketplace.
	Steve Johnson Principal, Johnson Stephens Consulting Steve has over 28 years of experience in supply chain operations consulting, industrial engineering management, operations management, and distribution center design/construction. He has developed and implemented Labor Management Systems in over 65 distribution centers, designed and implemented over 60 new or renovated distribution centers, and provided logistics network strategic plans for over 55 companies. Meanwhile, his firm provides services such as distribution & logistics strategic planning, engineered productivity improvement, labor management systems, Lean distribution, material handling equipment (MHE) systems design & implementation, warehouse management systems, site selection, and construction management for retail, wholesale and consumer products companies. Steve graduated with a Bachelor of Industrial Engineering (cum laude) from the Georgia Institute of Technology and Bachelor of Science in Mathematics from The University of the South.
	Gordon King Director of Fulfillment, Eckler Industries For over 8 years at Eckler Industries, Gordon’s focus has been on streamlining processes and reducing operating costs while improving customer service. These areas have become progressively more successful each year from the effective inventory integration from new company acquisitions. His prior work experience was also in Industrial Packaging Equipment and Fulfillment positions.
	Russ Kirkland Sr. Manager of Vendor Services and Transportation, Benchmark Brands/FootSmart Russ Kirkland is Sr. Manager of Vendor Services and Transportation for Benchmark Brands/FootSmart, a direct-to-consumer catalog and internet retailer. He has over 10 years experience in supply chain management and contract negotiation. Earlier in his career Russ spent two years abroad living and working in Shanghai, China as the Business Development Manager for Scan Global Logistics.
	Liz Kislik President of Liz Kislik Associates LLC As a management consultant, customer service expert, and leadership coach, Liz Kislik helps companies of all sizes and segments create successes in customer service and sales, talent management and team development, and organizational structure and culture. She is credible in the boardroom and on the operations floor, and trusted by CEOs as well as front line workers and their supervisors.
	Jeff Kline President, Kline Management Consulting Kline Management Consulting is an independent consulting firm that specializes in transportation, operations and fulfillment. Jeff also works with DM Transportation Management Services. Jeff has more than 30 years of industry experience and is a recognized expert in parcel shipping and LTL freight. Prior to starting his consulting business Jeff held management positions with Genesis Direct, Nordstrom, Bedford Fair, Parker Brothers and General Mills. Jeff received his MBA majoring in Transportation from the University of Maryland.
	Matt Konkle President, Fifth Gear As President of order fulfillment provider Fifth Gear, Matt leads the company’s strategic direction and oversees all aspects of company operations, including the management of multiple warehouse facilities, customer contact centers, and the ecommerce technology division. Matt is a recognized expert on the topic of online retail and speaks regularly at industry conferences and is frequently published in industry media.
	Bill Kuipers Partner, Spaide, Kuipers and Company Bill Kuipers has over 30 years of senior level operating experience in multi-channel commerce. With first-hand experience ranging from the loading dock to the boardroom, he contributes a refreshingly practical perspective to operations management and distribution strategies. Spaide, Kuipers and Company is a highly respected provider of operations management and information technology solutions for multi-channel commerce. Specializing in many integral aspects of multi-channel commerce, the firm has been privileged to serve over 400 clients ranging from start-ups to large recognizable companies such as Apple Computer. He is a graduate of Bucknell University.
	Marie Lapetina Head of Operations, Design Master Associates Marie recently joined Design Master Associates, a leading design and manufacturing company producing high quality custom giftware, collectibles, souvenirs and decorative accessories serving the museum and destination markets. Prior to joining Design Masters, Marie spent 20 years with The Colonial Williamsburg Foundation, responsible for all aspects of operations and logistics for their Catalog, E-Commerce, B to B and Retail operations.
	Rob Martinez President and CEO, Shipware, LLC Shipware is an innovative parcel consulting and auditing firm whose mission is to increase its clients profitability by delivering savings and value beyond their reach. Rob has helped some of the world’s most recognizable brands reduce parcel shipping costs an average of 25% through contract negotiations, rate benchmarking, modal optimization, invoice audit and other savings vehicles. A cum laude graduate of UCLA, Rob has over 20 years of transportation industry experience including executive positions at DHL and Stamps.com in addition to his work as an outside consultant since 2001. Rob is the author of multiple management and transportation related articles and is quoted extensively in industry publications including Logistics Management, Multichannel Merchant, Retail Online Integration, Parcel, Journal of Commerce, Supply Chain Management, DC Velocity, SC Digest, The Journal of MAIL Communications, O+F Advisor and Mailing Systems Technologies to name a few. Rob is an active angel investor and serves on multiple Boards of Directors.
	Deborah Mauk, Ph.D. Americas Market Team Manager, injixo, Inc. Deborah Mauk currently manages the support, services, and training functions for injixo’s Americas division. Prior to joining injixo, she spent 14 years at TCS Management Group and Aspect Software, where she served as a global Workforce Optimization consultant and lead the Workforce Optimization sales engineering team. Prior to that, Deborah spent 5 years on the faculty at Vanderbilt University, where she had previously obtained her PhD in Psychophysics. For 15 years, Mauk worked with 100-plus companies in over 20 countries helping organizations recognize the potential efficiencies and competitive advantages of using workforce planning and optimization tools. She has also worked in product support, product design and development, product management, solution training, sales engineering, and optimization consulting.
	Marc McCrery Manager, Specialty Shipping, USPS Marc McCrery is the Manager, Specialty Shipping with the United State Post Office. named to manager, Specialty Shipping, in April 2010. He has responsibility for Express Mail, Priority Mail documents, and lightweight parcels. He came to that role with experience in several Marketing and Operations functions at USPS. A 22-year veteran of the U.S. Postal Service, he joined the Postal Service as a specialist, training in Des Moines, IA and Harrisburg, PA. He subsequently worked in groups responsible for processing and distribution and bulk mail center operations, as well as those responsible for operational requirements, including all mail preparation standards that impact operations and all operational testimony for Postal Rate Commission proceedings.
	Gary Meyer Senior Director of Distribution, Herbalife International of America INC. As Senior Director of Distribution, Gary is responsible for all Logistic related activities for their 10 North American facilities. After starting with Herbalife in 1998,he built a 130,000 square foot DC in Herbalife’s Memphis facility and a 148,000 square foot “state of the art” facility in Carson, California for the company’s Distributor Walk-In and Shipping orders. Prior to Herbalife, Gary spent 18 years with Snap-on tools and 4 years with API; a subsidiary of American Airlines.
	David Mitchell Vice President Operations, Levenger David Mitchell is an operations professional with over 20 years experience. At Levenger, David manages all aspects of distribution, retail operations and customer service. David has full accountability for P&L, budget execution, customer satisfaction, inventory tracking, warehousing and shipping/receiving, and oversees a $3.6 million operating budget and $4.5 million transportation budget. He is an active member of the Executive Team. Previously, David served as Director of Distribution and Warehouse Operations for Helen of Troy, where he was charged with opening up and operating the largest company distribution facility with 620,000 sq. ft. He also was General Manager of Distribution Solutions International, General Manager – Operations & Distribution of PFSWeb, Director-Operations & Distribution for Valeo, and began his career at RCA/Surface & Missile Division and GBC/Globelle.
	Phil Moehlenpah Managing Director, SmartPost Sales Division at FedEx Services Phil Moehlenpah brings over 18 years of sales and sales management experience with FedEx. The majority of that time he served in a sales leadership role within the Worldwide, Government, Corporate and Field sales segments. For the last 3.5 years to date he has led the SmartPost sales division as the Managing Director. Under his leadership, the sales team has doubled the size of FedEx SmartPost in 3 years, effectively positioning the brand to be the leader in small parcel delivery for e-commerce by tapping into the high demand for free shipping with the most cost effective customer solutions.
	George Mollo Founder, GJM Associates A 30+ year veteran of the direct marketing, wholesale and retail industries, George Mollo has served in senior executive positions several direct marketing companies, including "start-ups" and "turn-arounds.” These companies included Lillian Vernon Corporation, Genesis Direct, Disney Direct, and J. Crew Group, Inc. and involved hands-on experience at all levels of management, including financial, operational, systems and merchandising. In 2000, Mr. Mollo started GJM Associates, Inc. (www.gjmassociates.com) a consulting company focused on all aspects of merchandising operations for direct marketing companies. GJM Associates’ primary focus is supply-side processes, starting with merchandise analysis and planning, inventory management strategies and the critical coordination of merchandising, marketing, finance, creative and operations through all elements of the business to the ultimate and profitable fulfillment to a customer. George started his career, spending 10+ years at Sak’s Fifth Avenue and the start-up of Kid’s R Us and then broadened his experience by spending several years working for a wholesale import distributor before entering the catalog and direct marketing industry.
	Rick Morse VP Sales & Marketing, Box on Demand Rick Morse is the vice president of sales and marketing with Box on Demand, LLC. He has over 20 years of experience in the packaging industry in various manufacturing, marketing and sales management roles. Prior to joining Box on Demand, Rick worked for Exopack LLC having led the marketing effort for their Pet Food business as well as having managed Sales for their Food business unit, and prior to that having worked for many years for the Sonoco Products Company. Rick is a graduate of University of Pennsylvania’s School of Engineering and the University of North Carolina’s Business School.
	Penny Reynolds Co-Founder of The Call Center School As Co-founder of The Call Center School, Penny develops nd teaches courses on a wide variety of call center topics including workforce management, performance measurement, and call center leadership. Penny enjoys speaking at industry conferences and association meetings, as well as contributing to industry trade publications. She is the author of several books such as Call Center Staffing: The Practical Guide to Workforce Management, Business School Essentials for Call Center Leaders and The Power of One. An honors graduate from Vanderbilt University, she was one of the first recipients of Call Center Magazine’s prestigious Call Center Pioneer Award.
	Bill Richardson President and C.O.O., BareNecessities.com Bill is the President and C.O.O of Bare Necessities, the leading Internet retailer of brand name and designer intimate apparel and men's underwear. He founded Bare Necessities with current company CEO Noah Wrubel, and is responsible for site development, back office technology, customer service, finance, human resources, and fulfillment. Prior to starting Bare Necessities, Bill was a Senior Manager at Arthur Andersen in its Business Consulting eCommerce. There he managed multi-million dollar consulting projects, while earlier in his career he was a group manager and software engineer at Merck developing web-based human resource applications and applied-robotics laboratory automation technology. Bill received his Bachelors of Science in Computer Science and Industrial Management from Carnegie Mellon University and his Masters of Business Administration in Finance and Information Systems from the Stern School of Business at New York University.
	Mr. Buzz Van Santvoord Consultant, F. Curtis Barry & Company Buzz Van Santvoord works with F. Curtis Barry & Company as a Warehousing & Distribution consultant. Buzz was a founding member of consumer catalog Plow & Hearth in 1980, and as VP Operations helped grow the business to $150+ million. Sold to 1-800-FLOWERS.com, Buzz managed the fulfillment of P&H and assessed the operations of several other 1-800-FLOWERS businesses. Buzz’s expertise includes identifying efficiencies, cost reductions and workflow improvements for all warehouse functions and returns processing.
	Ernie Schell Director, Marketing Systems Analysis Ernie has been consulting with multichannel merchants to specify, select, and implement order management, eCommerce, and fulfillment solutions for over 20 years.
	Doug Smith Vice President, Operations Technology, CustomInk Doug joined CustomInk in February of 2011 and is responsible for all aspects of technology used to fulfill CustomInk's customer orders. Since joining, Doug has led efforts to implement new systems to streamline in-house production, automate logistics decisioning and integrate suppliers electronically. Doug has over 20 years of technology management experience in multiple industries including manufacturing, publishing, distribution, telecommunications and Internet service providers.
	Doug Smith Senior Director of Direct to Consumer Operations, Sheplers As Senior Director of Direct to Consumer Operations, Doug is responsible for Customer Experience, Distribution, and Global Logistics. He attributes his knowledge of logistics management to his 20+ years of experience in various environments such as military supply, direct to consumer, retailer fulfillment, and repair support for consumer electronics. In the past, Doug has worked with companies such as Sony Electronics, Guitar Center, and PETsMART to create customer distribution models that balance superior performance with operational cost efficiency and manage WMS and ERP implementations. Doug earned his MBA in International Business at Park University in Kansas City.
	Russell Taddeo Vice President of Operations, Rue La La Russell Taddeo joined Rue La La in October 2010, where he is responsible for inbound and outbound transportation, warehousing and fulfillment, fraud, and drop ship programs in operations that service nearly 6 million Members. Among his successes, Russell led efforts to redesign packaging while reducing cost, dramatically reduced customer-facing fulfillment errors, and improved vendor performance to key performance indicators. Prior to Rue La La, Russell spent ten years at Staples, Inc., holding various positions in corporate strategy, logistics strategy, and supply chain. His last six years were focused on driving supply chain improvement, reducing expenses, and working on acquisition integration in the $8B North American Delivery Business. While there, he also became certified as a Lean Six Sigma Black Belt. Russell holds a bachelor’s degree in economics from the University of Maryland and an MBA from the McDonough School of Business at Georgetown University.
	Anthony Vicars Vice President of Operations, Nasty Gal Anthony Vicars currently works at the incredibly popular women’s clothing retailer Nasty Gal. Through his experience in start up operations his specialties include, but are not limited to, employee centric operations, high volume/seasonal operations, and process/system design. Before his work at Nasty Gal, Anthony worked with many other industry leading companies such as United Parcel Service, Amazon.com, and Zappos.com where he gained unbeatable knowledge for direct-to-consumer operations. Anthony holds a six sigma black belt, a coveted title in the professional world.
	Sheryl S. Vittitoe President, Southern Fulfillment Services, LLC Mrs. Sheryl Vittitoe came to Southern Fulfillment Services in 2010 as Chief Financial Officer and was promoted to President in 2011. Ms. Vittitoe has more than 20 years of experience primarily in consulting for various business operations including fulfillment processing within Tier 1 and Tier 2 automotive suppliers and others. In addition, Sheryl's experience includes: global risk management, operational efficiency identification and implementation, and organizational cost reduction and workflow improvements.
	Steve Warren Vice President Business Development, Fifth Gear As Vice President Business Development, Steve is responsible for the strategic vision and growth of order fulfillment provider Fifth Gear’s sales, marketing, and business development efforts. He guides online retailers through the sales process and provides Fifth Gear clients with experienced advice for brand management, technology, and marketing strategies. He has over 16 years of sales and marketing management experience with software and technology companies such as REVERSE911 and AT&T. Additionally, Steve provides insight for Fifth Gear’s own ecommerce retail strategy, managing the growth and development of its inventory liquidation site LastandFinal.com. Steve earned his bachelor’s degree from Indiana University.
	Scott Weaver President and CEO, CoLinear Systems In addition to his present role at CoLinear Systems, Scott has over 16 years of experience in developing, placing and maintaining order management systems at multi-channel retailers of all shapes and sizes. With both software development and business management experience in the direct commerce industry he has developed a thorough understanding of order management best practices and the technology required to implement them.
	Cody Williams Sales & Service Operations Manager for CustomInk Cody first joined CustomInk as a Sales & Service Representative in 2004. As the company quickly grew, so did the number of titles he held. From Crew Captain to Staffing Coordinator to Department Manager, Cody saw the team grow from only 15 reps 8 years ago to nearly 90 reps today. As Operations Manager, Cody created the Email & Chat Operators (EChO) team to streamline customer communication, selected and worked closely with a team of reps to test new features for the back-end systems before implementing improvements department-wide, and incorporated creative competitions that both improved productivity and produced charitable donations to several organizations on behalf of the company. Cody is constantly working to enhance systems and processes and to optimize workflow with the ultimate goal of improving the customer experience