Catalog & Web Team Leader / Co-Founder
Speaker: Meeting the Challenges of Smaller Operations
Panelist: Executive Forum: Companies Under $20 Million in Sales
David Kravetz is the co-founder of Fairytale Brownies, a gourmet food catalog that started with a $14,000 investment and has grown to sales of over $10 million. He has run the company’s operations since its inception 21 years ago, gaining first-hand knowledge of the challenges facing a rapidly growing catalog business. He has designed consumer packaging at Procter & Gamble. He holds two U.S. patents and is interested in the design and ergonomics of everyday products. In 1992, he and a childhood friend started Fairytale Brownies with a family recipe.